Free checklists · 570 points
What we check before we scale a brand.
The two audits our team runs on every new client: the store, then the ads. Every point is scored by effort and impact, so you start with the fixes that pay back fastest.
The short answer
Two free checklists for Indian D2C founders: the 284-point Shopify CRO checklist for your store and the 286-point Facebook ads checklist for your Meta account. The top 20 points of each are open now. The rest unlock free with your WhatsApp and email.
- Who it’s for
- Founders and teams who run their own Shopify store or Meta ads.
- How it works
- Start at the top, tick as you fix, unlock the rest when you need it.
The store checklist
Homepage, product page, cart and checkout. Every leak between a visit and an order, with real store examples.
Open the checklist Meta ads 286pointsThe ads checklist
Pixel and Conversions API, campaign setup, creative and weekly frequency. The audit before we scale any account.
Open the checklistHow to use these
Three steps. One afternoon.
- 01
Start at the top
Points are sorted by ease × impact. The top 20 are open now and pay back fastest.
- 02
Tick as you fix
Your progress saves in this browser. The summary shows what is left, by category.
- 03
Unlock the rest
Free. Add your WhatsApp and email and every point opens, with how-to steps.
Which one
Store or ads? Compare.
| Shopify CRO | Facebook ads | |
|---|---|---|
| What it checks | Homepage, product page, cart and checkout | Pixel and Conversions API, campaign setup, creative, frequency |
| Points | 284 | 286 |
| Categories | 9 | 7 |
| Quick wins | 41 | 100 |
| Start here if | Your store gets visits but converts badly | Each order costs too much in ads |
Are these checklists free?
Yes. We used to sell them. Now the top 20 points of each are open on the page, and all of them unlock free when you add your WhatsApp and email.
Which checklist should I start with?
Start with the store if visitors come but don’t buy. Start with the ads if each order costs too much. Not sure? Run the free profit calculator first and see whether your ads make money after RTO, COD and GST.
How are the points sorted?
Every point is scored by effort and impact and sorted by ease × impact, so the fixes that pay back fastest come first. A quick win is a point that is easy to do and high impact.
Does my progress save?
Yes, in this browser. Tick points as you fix them and the summary shows what is left, by category.
Can your team do this for me?
Yes. Our team at Bizgrowth Ninja can run both checklists on your store and ads. Tell us where it hurts and we’ll route you to the right person.
Done for you
Want us to apply this on your store?
We used to sell these checklists. Now they’re free. Our team at Bizgrowth Ninja can run them on your store and ads.